Ecrio Names Former Apple Computer Executive Ted Goldstein Chief Strategy Officer

July, 2010
Cupertino, California, USA

Ecrio, the pioneer in real-time, rich media communications and mobile commerce software, has appointed Ted Goldstein to the position of Chief Strategy Officer. Goldstein's duties will focus on new business opportunities for Ecrio and is charged with creating the application ecosystem strategy and execution.

As former Vice President of Development Technologies at Apple Computer, Mr. Goldstein was responsible for developer tools for Apple's Intel and iPhone products. During his time as Chief Java Commerce Officer at Sun Microsystems, Mr. Goldstein championed Java's success in early Internet banking and electronic commerce by spearheading the engineering and standards development of the Java Electronic Commerce Framework, and Java Card, the most popular smart card platform with 98% market share. Mr. Goldstein was formerly the CTO and Vice President of Engineering at Brodia and the Vice President of Business and Technology at ActivCard. Before Sun, Mr. Goldstein was an innovator in object-technology at the famous Xerox Palo Alto Research Center, where he was a co-founder and member of the managing team that spun off ParcPlace Systems, the inventors of the Smalltalk system.

Ecrio CEO Tad Bogdan said, "Ted is an innovator in smart phone and computer application development environments, electronic commerce, network security and smart card technologies. His experience as the chief architect of the Apple iPhone development environment provides Ecrio with vision, foresight and imagination to help us refine our FastTrackTM client framework strategy and execution with our operator, device manufacturer and other telecommunications ecosystem partners and customers."

About Ecrio

Ecrio is the leading supplier of real-time communication and commerce client software solutions for the mobile industry. The Company's communications solutions include device software products for rich media and IP communications. The company's mobile commerce solutions include electronic payment and redemption solutions. Ecrio was founded in 1998 and is headquartered in Cupertino, California USA with R&D and support centers in Cupertino, Japan, Korea, and India. The company is privately held with external funding provided by leading investment firms and leading companies including NTT DOCOMO and Visa, Inc. www.ecrio.com.

Contact:

Dave Beebe Ecrio Inc.
(408)366-7900, x 158
dbeebe@ecrio.com


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